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IN-STORE HERO VIDEO
Purple

  • Task:

    • • Produce a Labor Day promotional hero video to be showcased across four large 1080 × 1920 screens in all Purple retail stores.

    Execution:

    • • The challenge was to seamlessly animate a dynamic video montage that spanned all four screens, creating a captivating visual experience within the retail environment.
    • • I approached this by creating engaging motion graphics while maintaining a slower pace, allowing customers to easily follow the message as they shopped.

    Result:

    • • The video was displayed in Purple's 55+ retail showrooms nationwide, successfully bringing the promotion to life.