Email Design System

• Purple
• When I began working on the design team at Purple, there was a very loose design guide in place to follow when creating their emails. It was glaringly apparent their emails needed consistency and adherence to brand standards.
  
  I created an email design system in Figma for the Purple Design Team to use, streamlining the email creation process by providing a library of reusable components and guidelines for consistent, on-brand email design. This design system acts like a toolkit, enabling the design team to build emails quickly and efficiently while maintaining a cohesive visual identity across all communications.  I continuously update and publish this design system, allowing designers and developers to easily access and utilize our most recent design components and standards.