AI, ORGANIC SOCIAL
RAYUS Radiology
- • For organic social, create a video for mental health month that links brain health with mental health.
- • Conceptualized a narrative rooted in brain health, using MRI-inspired visuals paired with energetic “spark” elements to symbolize activity and vitality.
- • Developed a compelling visual metaphor, transitioning from clinical brain imagery into a flourishing field of wildflowers to represent mental wellness and growth.
- • Leveraged AI tools like Runway to generate custom b-roll aligned with the creative vision and then brought into Adobe After Effects, seamlessly editing and enhancing footage to create a cohesive, engaging narrative.
- • Delivered a polished final video that exceeded client expectations, earning strong enthusiasm for its upcoming release.
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